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정인숙:Jeong Ihn-Sook
저자없음:No authors listed
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Abstract
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Purpose: This study was aimed to investigate the characteristics of postpartum care center (PCC) service use.
Methods: The participants were 121 women who visited outpatient clinic of women's hospital or a public health center in Busan and who had used PCC (44) and had planned to use (77). The instrument was self-administered questionnaire including general characteristics, and buyer decision process for PCC service.
Results: More than 80% of participants perceived the PCC service was very important or important. The most important way of information acquisition was word of mouth (54.2%), and the most important consideration when they chose PCC was safety (39.9%). Only 13.6% of participants regretted after using PCC and 77.3% gave word of mouth after using PCC.
Conclusion: Women considered safety as a key criteria when they buy PCC service, and actively utilized word of mouth. Therefore, PCC should try to improve the safety.
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KeyWords
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혈액배양, 위양성률, 근거기반실무가이드 라인
Postpartum care center, Selection, Information searching
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원문 및 링크아웃 정보
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등재저널 정보
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